Chief executive officer and co-owner, CRM and digital-marketing consulting firm · TopLine Results Corporation · Pewaukee, Wisconsin
Melanie R. Varin
Melanie R. Varin, co-owner and CEO (appointed 2025) of Pewaukee-based TopLine Results. Not founder/chairman Fred Varin, her husband.
Net worth
$1.5 million+
September 17, 2026
About
Melanie Varin is chief executive and co-owner of TopLine Results, the Pewaukee CRM strategy, implementation and digital-marketing consultancy Fred Varin founded in 1999.
She joined the executive team as chief operating officer in 2017 after sales and marketing leadership roles at Kodak and GE HealthCare, then succeeded Fred as CEO in June 2025 while he moved to chairman of the board.
TopLine positions itself as a full-service revenue-operations partner—CRM selection and implementation, integrated digital marketing and process alignment—for clients across more than 25 states and several countries. Melanie has made RevOps a public leadership theme, including authorship of Ignite TopLine Growth: How RevOps and Go-To-Market Alignment Spark Success.
The Pewaukee headquarters and a Chicago office anchor a services business that stands apart from the manufacturers and contractors that dominate the local professional slate. BizTimes covered the 2025 succession as a planned transition inside a co-owned family firm, giving Melanie both an operating-CEO story and an equity stake distinct from Fred’s founder narrative.
Companies and affiliations
- TopLine Results Corporation
Notable facts
BizTimes reported Melanie R. Varin’s June 2025 appointment as CEO of Pewaukee-based TopLine Results, succeeding founder Fred Varin, who became chairman; the couple co-own the firm, and she had been COO since 2017 after Kodak and GE HealthCare roles.
TopLine’s own announcement identifies Melanie as co-owner and former COO, says Fred founded the company in 1999, and lists the office in Pewaukee.
TopLine’s team page titles Melanie CEO & Owner and notes her RevOps book Ignite TopLine Growth.
What questions can this profile answer
- What makes Melanie R. Varin notable?
- Melanie Varin is chief executive and co-owner of TopLine Results, the Pewaukee CRM strategy, implementation and digital-marketing consultancy Fred Varin founded in 1999. She joined the executive team as chief operating officer in 2017 after sales and marketing leadership roles at Kodak and GE HealthCare, then…
- What is Melanie R. Varin's estimated net worth?
- Melanie R. Varin's estimated net worth is $1.5 million+ as of 2026-09-17.